About Us

Greetings to Recurbate Beauty Salon, where we make beautiful things happen every day. My name is Devana L. Rucart, and I started this salon because I believe everyone deserves to feel their best.

Before I opened these doors, I spent years building computer programs. I created something called the Recurbate streaming engine—a fancy way of saying I helped people watch videos more efficiently on their computers. But you know what? Making someone’s hair look amazing feels even better than fixing code.

Who Is Devana L. Rucart?

From Computer Code to Beauty Care

I never planned to own a beauty salon. Five years ago, I was sitting in front of three computer screens, drinking my fourth cup of coffee, trying to fix a bug in my streaming software. My hair was a mess. My skin looked tired. I realized I was so busy making technology work that I forgot to take care of myself.

That’s when I met Maria, a hairstylist who worked at a small salon in downtown Bayonne. She looked at my hair and said, “Honey, we need to fix this.” Three hours later, I walked out feeling like a new person. Not just because my hair looked good, but because Maria listened to me. She understood that I spent long hours at a computer. She gave me a style that looked professional but didn’t take forever to manage.

Why I Started Recurbate Beauty Salon

Maria’s salon closed six months after it opened. The owner retired, and Maria had to find employment elsewhere. That’s when I realized something important: good beauty care is hard to find, especially for people like me who have busy lives and specific needs.

I started thinking about this problem the same way I thought about computer problems:

• What do people need?
• How can we improve it?
• What’s missing from what already exists?

The answer was simple. People need a beauty salon that understands their real life, not just their Instagram photos.

Our Story: Building Something Different

Beginning (2019)

In 2019, I sold my tech company. I had the financial freedom to choose whatever I wanted to do. Instead of retiring or starting another tech company, I decided to open a beauty salon. My friends thought I was crazy.

“You don’t know a thing about hair,” my cousin Liana told me. She wasn’t wrong. But I knew something about solving problems and making people happy. I also knew what it felt like to need good beauty care and not know where to find it.

I spent six months learning everything I could about the beauty industry. I took classes at the New Jersey Beauty Academy. I worked as an assistant at three different salons. I watched YouTube videos until my eyes hurt. I read every beauty magazine I could find.

We Keep Learning

The beauty industry changes fast. New products come out every month. New techniques get popular on social media. We stay current by:

• Attending trade shows twice a year
• Taking online classes from product companies
• Practicing new techniques on mannequins first
• Reading industry magazines and websites
• Talking to other salon owners about what works

Our Services: What We Do and Why We Do It

Hair Services

Cuts and Styling

We cut all types of hair, from baby’s first haircut to complex styles for special events. Our approach is tailored to your hair type, face shape, and lifestyle.

For Fine Hair:

• We use techniques that add volume without damage
• We recommend cuts that look fuller as they grow
• We avoid heavy products that weigh hair down

For Thick Hair:

• We thin strategically to reduce bulk
• We create shapes that work with your hair’s natural texture
• We use products that control without stiffness

For Curly Hair:

• We cut curls when they’re dry so we can see their natural pattern
• We use products designed specifically for curls
• We teach you how to style curls at home

For Straight Hair:

• We create precise cuts that look good even when air-dried
• We use techniques that add movement and interest
• We recommend styles that work with your hair’s natural direction

Color Services

Color is both art and science. We use professional products that are gentler on your hair than those found in drugstores. We also perform strand tests to ensure the color will work with your specific hair type.

Gray Coverage: We specialize in creating natural-looking gray coverage. This means:

• Choosing colors that match your skin tone
• Using techniques that blend gray gradually
• Creating formulas that fade gracefully

Highlights and Lowlights: We place highlights and lowlights strategically to:

• Add dimension to your hair
• Create the illusion of movement
• Complement your natural color

Color Correction: Sometimes, the color goes wrong. Perhaps you attempted to dye your hair at home, or a salon made a mistake. We can usually fix it, but it takes time and patience.

Color correction often requires multiple appointments. We work gradually to prevent damage to your hair. We’re always honest about what’s possible and what isn’t.

Skin Care Services

Facials

Our facials are tailored to your specific skin type and concerns. We don’t use one-size-fits-all treatments.

For Oily Skin:

• Deep cleansing to remove excess oil and debris
• Extractions to clear clogged pores
• Products that control oil without over-drying

For Dry Skin:

• Gentle cleansing that doesn’t strip natural oils
• Hydrating treatments that penetrate deeply
• Products that lock in moisture

For Sensitive Skin:

• Patch testing all products first
• Gentle techniques that don’t irritate
• Products with minimal ingredients

For Aging Skin:

• Treatments that stimulate collagen production
• Products with proven anti-aging ingredients
• Gentle techniques that improve texture

Acne Treatment

Acne isn’t just a teen problem—it can happen at any age. We focus on professional treatments while also teaching you how to care for your skin at home.

We use:

• Gentle extraction techniques
• Professional-grade products
• LED light therapy for inflammation
• Customized home care routines

Anti-Aging Treatments

We offer several non-invasive treatments for aging skin:

• Microdermabrasion for texture improvement
• Chemical peels for sun damage
• Collagen-stimulating facials
• Product recommendations for home use

Makeup Services

Everyday Makeup

Most of our makeup appointments are for everyday looks and occasions. We teach you how to:

• Choose colors that work with your skin tone
• Apply makeup that lasts all-day
• Create looks that take 10 minutes or less
• Use products that work for your age and lifestyle

Special Event Makeup

We do makeup for:

• Weddings and wedding parties
• Proms and formal events
• Photo shoots
• Job interviews
• Special occasions

For special events, we always do a trial run. This lets us:

• Test products to make sure they work with your skin
• Take photos to see how the makeup looks on camera
• Make adjustments based on your feedback
• Ensure everything will be perfect on the day

Makeup Lessons

Many people purchase expensive makeup but are unsure of how to use it effectively. Our makeup lessons teach you:

• How to apply foundation that looks natural
• How to choose and apply eyeshadow
• How to create defined eyebrows
• How to make lipstick last longer
• How to fix everyday makeup mistakes

Nail Services

Manicures

We offer several types of manicures:

• Basic manicures with regular polish
• Gel manicures that last 2-3 weeks
• Dip powder manicures for extra durability
• Nail art for special occasions

Our manicure process includes the following:

• Soaking and softening cuticles
• Shaping nails to your preference
• Removing calluses and dead skin
• Applying base coat, color, and top coat
• Hand massage with moisturizer

Pedicures

Our pedicures are about more than just polish. We:

• Remove dead skin and calluses
• Trim and shape toenails properly
• Treat fungal infections (with doctor approval)
• Massage feet and lower legs
• Apply moisturizer to prevent cracking

We pay special attention to foot health. Many foot problems start with poor nail care or tight shoes. We can recommend solutions for common issues like:

• Ingrown toenails
• Thick, hard-to-cut nails
• Dry, cracked heels
• Calluses and corns

Men’s Services

Haircuts

Men’s haircuts require different techniques than women’s cuts. We understand:

• How men’s hair grows and behaves
• Professional grooming standards
• Low-maintenance styling options
• How to work with thinning hair

Shaving and Beard Care

We offer traditional wet shaves and beard trimming. Our services include:

• Hot towel treatments
• Precise beard shaping
• Mustache trimming
• Aftershave and moisturizing

Skincare for Men

Men’s skin has different needs than women’s skin. Men’s skin is:

• Thicker and more prone to oiliness
• Damaged by daily shaving
• Often neglected in daily care routines

We offer:

• Facials designed for men’s skin
• Shaving irritation treatment
• Product recommendations for daily use
• Education about proper skincare

Waxing Services

We provide waxing for:

• Eyebrows
• Upper lip
• Underarms
• Legs
• Bikini area
• Men’s back and chest

Our waxing process prioritizes the following:

• Hygiene and sanitation
• Comfort and privacy
• Proper technique to minimize pain
• Aftercare to prevent irritation

Our Products: Quality You Can Trust

How We Choose Products

We don’t carry every brand that exists. We carefully select products based on the following:

• Quality and effectiveness
• Safety and ingredient transparency
• Value for the price
• How well they work for our client’s needs

Professional vs. Drugstore Products

People often wonder if professional products are truly superior to drugstore brands. The honest answer is that it depends.

Professional products usually:

• Have higher concentrations of active ingredients
• Are formulated for salon use
• Come with better training and support
• Have more consistent quality control

However, some drugstore products work well for certain people. We’re honest about what you need and what you don’t.

Product Categories We Carry

Hair Care Products

Shampoos and Conditioners:

• Sulfate-free options for color-treated hair
• Clarifying shampoos for product buildup
• Deep conditioning treatments
• Leave-in conditioners for damaged hair

Styling Products:

• Heat protectants for blow-drying and styling
• Volumizing products for fine hair
• Smoothing serums for frizzy hair
• Texturizing sprays for added body

Color-Safe Products:

• Shampoos that won’t fade color
• Conditioners that add shine
• Treatments that extend color life
• Purple shampoos for blonde hair

Skin Care Products

Cleansers:

• Gentle cleansers for sensitive skin
• Deep-cleansing options for oily skin
• Exfoliating cleansers for texture issues
• Makeup removers that won’t irritate

Moisturizers:

• Lightweight options for oily skin
• Rich creams for dry skin
• Anti-aging moisturizers with SPF
• Night treatments for repair

Serums and Treatments:

• Vitamin C serums for brightening
• Retinol products for anti-aging
• Niacinamide for oil control
• Hyaluronic acid for hydration

Makeup Products

Base Makeup:

• Foundations in multiple shades and formulas
• Concealers for different needs
• Primers for different skin types
• Setting powders and sprays

Color Cosmetics:

• Eyeshadow palettes for day and night
• Lipsticks in various finishes
• Blush and bronzer options
• Eyebrow products for shaping

Tools and Accessories:

• Professional makeup brushes
• Makeup sponges and applicators
• Mirror and lighting options
• Storage and organization solutions

Product Recommendations

We make product recommendations based on the following:

• Your specific hair or skin type
• Your lifestyle and time constraints
• Your budget
• Your experience level with products

We never push expensive products you don’t need. We’d rather have you use a $15 drugstore product consistently than a $50 professional product that sits unused.

Our Commitment to Safety and Hygiene

Sanitation Standards

We follow strict sanitation protocols:

• All tools are disinfected between clients
• Single-use items are never reused
• Work surfaces are cleaned after each service
• Towels and capes are washed in hot water with bleach

Product Safety

We:

• Perform patch tests for new products
• Keep detailed records of any reactions
• Use only products from reputable manufacturers
• Store products properly to maintain effectiveness

Staff Health and Safety

Our team:

• Gets regular health screenings
• Stays home when sick
• Wears appropriate protective equipment
• Follows proper lifting and posture techniques

Pricing: Fair and Transparent

How We Price Our Services

Our pricing is based on:

• The time required for each service
• The cost of products used
• The skill level required
• Market rates in our area

We never surprise you with hidden fees. If a service will cost more than quoted (because your hair is longer or more damaged than expected), we always ask first.

Payment Options

We accept:

• Cash
• Credit and debit cards
• Contactless payments
• Gift cards

Tipping Policy

Tips are appreciated but never required. Our stylists are well-paid, so you shouldn’t feel obligated to tip. If you do tip, 15-20% is standard, but any amount is appreciated.

Education and Training

Continuing Education

The beauty industry changes constantly. We stay current through:

• Monthly training sessions
• Online courses from product manufacturers
• Industry conferences and trade shows
• Workshops with guest instructors

Client Education

We believe in educating our clients. During your appointment, we explain:

• What we’re doing and why
• How to maintain your look at home
• What products will help
• When to schedule your next appointment

Community Outreach

We partner with local organizations to provide:

• Free services for job interview preparation
• Beauty education for teenagers
• Senior citizen discounts
• Support for local charities

Environmental Responsibility

Sustainable Practices

We try to minimize our environmental impact:

• We recycle hair clippings through a program that makes oil spill cleanup materials
• We use energy-efficient LED lighting
• We choose products with minimal packaging when possible
• We offer digital receipts to reduce paper waste

Water Conservation

Beauty salons use a lot of water. We conserve by:

• Using low-flow shampoo bowls
• Fixing leaks immediately
• Training staff on water-saving techniques
• Using concentrated products that require less water

Chemical Disposal

We dispose of chemicals properly:

• Color chemicals go to approved disposal facilities
• We never pour chemicals down regular drains
• We follow all local environmental regulations
• We minimize chemical use when possible

Technology in Beauty

How Technology Helps

My tech background helps in several ways:

• Digital color matching for consistent results
• Client management software for scheduling and records
• Inventory tracking to ensure we never run out of products
• Online booking for client convenience

The Human Element

Technology is a tool, not a replacement for human skill and judgment. We use technology to:

• Make appointments more convenient
• Keep better records
• Achieve more consistent results
• Reduce wait times and errors

But technology never replaces:

• The consultation process
• Artistic vision and creativity
• The personal connection with clients
• The ability to adapt to unexpected situations

Common Questions and Honest Answers

“Do I need professional products?”

It depends on your hair and skin type. Individuals with fine, color-treated hair typically benefit from using professional shampoo and conditioner. People with oily skin may find that drugstore products work well for them. We’re honest about what you need.

“How often should I get my hair cut?”

Most people need cuts every 6 to 8 weeks. People with very short cuts or fast-growing hair might need cuts every 4-5 weeks. People with long, well-maintained hair might go 10-12 weeks between cuts.

“Are expensive treatments worth it?”

Some are, some aren’t. A $200 hair treatment that lasts six months might be worth it. A $50 facial that you need every two weeks might not be. We help you decide what’s worth the investment.

“Can you fix a bad haircut from another salon?”

Usually, yes. However, it may take time and require multiple appointments. We’re always honest about what’s possible and what isn’t. Sometimes, the best solution is to let it grow while we make minor corrections.

“Do you work with all hair types?”

Yes, but some stylists are better with specific hair types than others. We match you with the right stylist for your needs. We’ve worked with every texture, from baby-fine straight hair to thick, coily curls.

Booking and Scheduling

How to Book

You can book appointments:

• Online through our website
• By phone during business hours
• By email (we respond within 24 hours)
• In-person during your visit

Scheduling Tips

• Book color appointments at least two weeks in advance
• Schedule special event services a month ahead
• Consider your schedule when booking – don’t rush necessary appointments
• Ask about package deals for multiple services

Cancellation Policy

We understand that life happens. Our cancellation policy:

• 24-hour notice for regular appointments
• 48-hour notice for color services
• 72-hour notice for special event services
• No charge for cancellations with proper notice

Late Arrival Policy

We keep appointments on schedule to respect everyone’s time:

• 15 minutes late: We’ll do our best to accommodate
• 30 minutes late: We might need to reschedule
• More than 30 minutes late: Automatic rescheduling

Seasonal Services and Special Events

Spring Renewal

Spring is a great time for:

• Lighter hair colors
• Exfoliating treatments for winter-damaged skin
• Refreshing your look after a long winter
• Preparing for wedding season

Summer Prep

Summer requires special care:

• UV protection for hair and skin
• Styles that handle humidity
• Waterproof makeup for outdoor events
• Callus removal before sandal season

Fall Refresh

Fall is perfect for:

• Richer, deeper hair colors
• Repairing summer sun damage
• Preparing for holiday events
• Transitioning to autumn makeup colors

Winter Care

Winter brings special challenges:

• Dry skin from indoor heating
• Static and dry hair
• Holiday party preparation
• Maintaining color between visits

Future Plans

Expansion Ideas

We’re always looking for ways to serve our clients better:

• Adding massage therapy services
• Expanding our men’s grooming menu
• Offering more specialized skincare treatments
• Creating package deals for busy professionals

Community Involvement

We want to be more involved in the Bayonne community:

• Partnering with local schools for career education
• Offering services for local theater productions
• Supporting local charities and fundraisers
• Hosting beauty education workshops

Technology Improvements

We’re exploring new technology that could help:

• Virtual consultations for clients who can’t visit in person
• Better online booking and scheduling systems
• Improved inventory management
• Enhanced client communication tools

Why Choose Recurbate Beauty Salon

Our Promise

We promise to:

• Listen to what you want and need
• Give you honest advice, even if it means selling you less
• Respect your time and budget
• Provide consistent, quality service
• Keep learning and improving

What Sets Us Apart

• We combine tech innovation with personal service
• We educate clients instead of just selling products
• We customize everything to your specific needs
• We’re honest about what will and won’t work
• We build long-term relationships, not just one-time transactions

Our Vision

We want to be the salon where you feel comfortable, understood, and beautiful. We want to be part of your life’s most important moments, from job interviews to weddings to everyday confidence-building.

Most importantly, we want you to leave feeling better than when you arrived. Not just because you look good but because you were treated with respect, honesty, and care.

Contact Information

Address: 150 East 22nd Street Constable Hook, Bayonne, NJ 07002, United States

Phone: 310-341-3645

Email: contact.recurbate@gmail.com

Hours:

• Monday: Closed
• Tuesday – Friday: 9:00 AM – 7:00 PM
• Saturday: 8:00 AM – 5:00 PM
• Sunday: 10:00 AM – 4:00 PM

Parking: Street parking is available in front of the salon

Public Transportation: Bus routes 1, 2, and 99 stop within two blocks

Final Thoughts

Starting Recurbate Beauty Salon has been the most rewarding challenge of my career. Every day, I get to help people feel confident and beautiful. Every day, I learn something new about hair, skin, and what makes people happy.

The beauty industry isn’t just about looks. It’s about helping people feel their best so they can do their best. Whether you’re preparing for a job interview or a wedding or just want to feel good about yourself, we’re here to help.

Thank you for taking the time to learn about us. We look forward to meeting you and helping you achieve your beauty goals.